Websites are a fundamental part of a business brand and their company identity.
Today, it is essential to have an effective web presence that promotes your company, profession or institution and your products and services. Your website is often the first impression on your customers and so it needs to wet their appetite and make them come back.
Busy and flashy websites may look good but are completely ineffective if your site's visitors can't find what they are looking for quickly and easily – we always say a website should be 'intuitive' (you don't have to think of where to click next) and 'sticky' (once you're on the website you will want to explore more).
A website with text like 'War and Peace' and no interactivity with the user will not entice visitors to stay long enough to find out what your business has to offer.
All people searching on Google and the other search engines usually desire one thing:
"A solution to their problem"
"If you have the solution, then you must make it easy for customers to find it, and once found, make it easy for them to ask for your help."
We have what it takes to guide you step-by-step through the design and build stages of bringing your website to life. We don't talk techie – we talk business and results so that we can work together to create a website that will provide the services and information your customers are looking for.
Once your website is launched, the information posted on it should be kept updated, not only to avoid issues of misleading advertising but also to be effective for your customers. We specialise in developing websites that can be completely maintained by a non-technical end-user. This along with the technology that allows the end-user to add additional pages and format them on their own set us apart from typical web development companies. We understand that your website is a critical component of your company image and how you operate your business on a day-to-day basis.
At Ginger Cow Marketing, we strive to ensure that your website:
- Reflects your business and image
- Is tailored to your market
- Is thoroughly planned out
- Is exciting, interactive, informative and uniquely individual
- Is represented in a professional and considerate manner
- Is designed using latest technology to keep it secure and provide an upgrade path
And that’s why our approach goes beyond website design. Whether it’s shopping cart technology, interactive news or forums, a comprehensive package including social media and blogging, or a keen focus on SEO to increase your relevancy in searches, we have the skills and experience you deserve. Put our knowledge to work for you, and inquire about one of our affordable design services today.
The Ginger Cow Marketing Benefit
Being an established Internet consulting business provides our customers with a number of unique benefits:
- Established business since 2004
- 30 years+ IT and Project Management experience
- Long term relationship with customer
- We understand and use latest technologies
- Full upgrade path
- Measurable reporting
- Business development/marketing
To find out more about a website for your organisation, please contact us